This policy explains what personal data PR1DE+ collects, why, and what your rights are. It applies to the website at pr1deplus.com and the PR1DE+ apps. We follow the EU General Data Protection Regulation (GDPR) and the UK GDPR and Data Protection Act 2018.
1. Who is responsible
The data controller is PR1DE digital B.V., Hengeveldstraat 29, 3572 KH Utrecht, the Netherlands (KVK 42158112). For any privacy question or request, write to support@pr1deplus.com with "Privacy" in the subject line, or use the contact form.
2. What data we collect
- Account data: email address, password (stored only as a secure hash), display name, preferred language, country, and any profile details you choose to add such as a date of birth or avatar.
- Payment data: payments are handled by our payment provider Mollie. We receive the payment method type, its status, the amount and a masked reference (for example the last digits of a card). We never receive or store your full card number or bank login.
- Order and subscription data: what you rented or subscribed to, when, for how much, invoices, and the VAT rate applied.
- Viewing data: which titles you watch, how far you got (so you can resume), your favourites, watchlist, ratings and comments.
- Technical data: IP address, approximate location derived from it, device type, operating system, browser or app version, and playback statistics (such as bitrate and errors) that help us fix problems.
- Territory and VAT evidence: the country you selected, the country of your payment method and the country of your IP address. We keep this because content is licensed per country and because VAT law requires us to prove where our customers are.
- Communications: messages you send us and our replies, and whether you opened emails we sent you.
- Cookies and similar technologies: see our Cookie Policy.
3. Why we use it and on what legal basis
| Purpose | Legal basis |
|---|---|
| Creating and managing your account, delivering the streams you subscribed to or rented, remembering where you left off, sending service emails (receipts, renewal notices, password resets) | Performance of our contract with you |
| Taking payment, preventing fraud and payment abuse | Performance of the contract; our legitimate interest in preventing fraud |
| Restricting access to the country your account belongs to, applying the right catalogue, currency and age-rating system | Performance of the contract; our legal obligations under our content licences; legitimate interest |
| Calculating VAT and keeping evidence of your location | Legal obligation (EU and UK VAT law) |
| Keeping the Service secure, diagnosing playback problems, measuring aggregate usage | Legitimate interest in running a reliable, secure service |
| Recommending titles and personalising what you see, based on what you watch | Legitimate interest; you can object at any time |
| Sending newsletters and marketing emails | Your consent (you can withdraw it via the unsubscribe link or in your settings) |
| Analytics and marketing cookies | Your consent, given in the cookie banner |
| Reporting to film licensors how often titles were watched (aggregated, never linked to you) | Legitimate interest and contractual obligations towards licensors |
| Responding to legal requests and enforcing our terms | Legal obligation; legitimate interest |
4. Who we share data with
We do not sell your personal data. We share it only with service providers who process it on our instructions under a data processing agreement, and with authorities where the law requires it:
- Mollie B.V. (Amsterdam) – payment processing. Mollie is an independent controller for the data it needs to execute payments; see Mollie's own privacy statement.
- Hosting and streaming providers – the servers and content delivery network that store our platform and deliver video to you.
- Email providers – for transactional emails and, if you opted in, newsletters (MailerLite).
- App stores (Apple, Google, Samsung) – if you install our apps or purchase through in-app purchase, under their own privacy policies.
- Analytics and marketing providers – only if you consent to those cookies.
- Professional advisers and authorities – accountants, lawyers, tax authorities and regulators where necessary.
5. International transfers
We store your data in the European Economic Area (EEA) and the United Kingdom. Where a provider processes data outside the EEA or the UK, we rely on an adequacy decision or on the EU Standard Contractual Clauses (and the UK International Data Transfer Addendum), and we require appropriate security measures. You can ask us for details of the safeguards in place.
6. How long we keep data
- Account and viewing data: for as long as your account exists. When you close your account, we delete or anonymise it within 30 days.
- Orders, invoices, payment references and VAT location evidence: 7 years after the transaction, as required by Dutch tax law; VAT location evidence for cross-border sales is kept for 10 years as EU VAT rules require.
- Server and security logs (including IP addresses): up to 90 days, unless needed for an investigation.
- Support correspondence: 2 years after the case is closed.
- Marketing consent records: for as long as you are subscribed, plus a record of your withdrawal.
When you close your account we keep only what the law requires (typically invoices and VAT evidence), and we detach it from your account so that it can no longer be used to identify you.
7. Your rights
Under the GDPR and UK GDPR you have the right to:
- access the personal data we hold about you and receive a copy;
- correct inaccurate data (most account details you can change yourself in your settings);
- delete your data ("right to be forgotten"), subject to the retention obligations above;
- restrict or object to processing based on our legitimate interests, including profiling for recommendations;
- data portability: receive the data you gave us in a machine-readable format;
- withdraw consent at any time where we rely on consent (marketing emails, cookies);
- not be subject to decisions based solely on automated processing that have legal or similarly significant effects. We do not make such decisions.
To exercise a right, email support@pr1deplus.com from the address on your account. We respond within one month; we may ask you to confirm your identity first.
8. Complaints
If you are unhappy with how we handle your data, please tell us first. You also have the right to complain to a supervisory authority: in the Netherlands the Autoriteit Persoonsgegevens (autoriteitpersoonsgegevens.nl), in the United Kingdom the Information Commissioner's Office (ico.org.uk), or the authority in the EU country where you live.
9. Children
PR1DE+ is intended for adults. You must be 18 or older to create an account. We do not knowingly collect personal data from children; if you believe a child has given us data, contact us and we will delete it.
10. Security
We protect your data with encryption in transit (TLS), hashed passwords, access controls and logging, and we review our providers' security. No system is perfectly secure; if a breach affects you, we will inform you and the authorities as the law requires.
11. Changes to this policy
We may update this policy as the Service or the law changes. We will announce material changes by email or in the Service before they take effect.
This policy was last updated on 10 September 2026.